RadioShack - “Trip Hop”

The Agency asked four production companies for their creative concept, task: sell RC cars. I was co-creative on the concept “trip hop” In addition to this spot we shot 2 additional spots in 8 days in 38 locations. To complicate matters this job was scheduled to shoot 8 days after 9/11/2001, this left the Agency back in the US unable be on location.

My role: Executive Producer / Line Producer / Agency Producer / co-creative.

Status: 9% Under budget.